News & Media
Free SEO Best and Worst Practices Checklist
Click on to get your free SEO Best and Worst Practices checklist. Most web sites are not search engine optimal. Why? Because most web site design companies don’t know how to build in search engine optimization. Netconcepts does. We help companies maximize search engine traffic and exploit targeted brand and awareness building opportunities search engines […]
Read MoreA Hacker’s Lucky Dip
Cybercrime, in all its facets – hacking, online fraud, security breaches, information theft, defacements, electronic espionage, and service interruption – seems to be at an all-time high. If the threat doesn’t seem real enough, peruse some of the thousands of defaced home pages immortalised at…
Read MoreOut-Googling Google
Dubbed the “operating system of the internet”, Google has become the default term for web searching. It’s the top destination site for web searches, receiving more than 150 million queries daily. All of which makes the behemoth in Redmond, Washington, a trifle concerned.
Read MoreBeware the Spam Catchers
Every day, scores of legitimate emails get blocked by email filters and corporate firewalls. In fact, market intelligence company RoperASW estimates 38% of permission-based emails are wrongly blocked by filters and firewalls. Your all-important email campaigns and newsletters, and even personal correspondence, may be getting blocked too.
Read MoreAnalyze This
An online wine shop used metrics to improve its web marketing. It broke its visitors into five distinct segments and found that one segment comprised less than 10% of its audience but accounted for over 80% of its revenue. Track the following metrics for your site and use the data to make improvements.
Read MoreHave Online Advertisers Gone Too Far?
In an intensifying effort to capture internet users’ attention, online advertisers are resorting to ever more intrusive – even dodgy – tactics like…
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