News & Media
ShopperANSWERS
ShopperANSWERS offers a retail marketing and measurement solution that helps retailers keep informed of shopper behavior at the moment of purchase across a wide variety of retail outlets. Their corporate website gives an insight into the minds of shoppers. The site isn’t just marketing fluff; it educates the visitor on such topics as observational research […]
Read MoreCoverage of SES San Jose: Favorite SEO Tools
Here we are, the last session of Search Engine Strategies. It’s been a great, but exhausting conference. The session I attended was on SEO Tools. Three of the five panelists provided their Powerpoints on their websites (just so happens they were the three best presentations), which you should definitely check out because they show screenshots […]
Read MoreCoverage of SES San Jose: Search Engine Q&A On Links
I’m a bit behind on my conference session blogging. Waaay too many parties going on; doesn’t leave much time for blogging. The Google Dance last night. Yahoo! party at Great America the night before. And tonight I’ve got another party to go to. Yesterday I spoke on RSS. I’ll post a recap on that session […]
Read MoreCoverage of SES San Jose: Search Algorithms, The Patent Files
I attended the “Search Algorithms: The Patent Files” session first thing this morning. The panelists were Rand Fishkin, CEO of SEOmoz.org, Ani Kortikar, Founder and CEO, Netramind, Dr. E. Garcia of Mi Islita.com, and Jon Glick, Senior Director of Product Search, Become.com. My favorite presentation was from Jon. He was not overly technical (Dr. Garcia […]
Read MoreCoverage of SES San Jose: Earning from Search & Contextual Ads
Hello from sunny San Jose. I’m at the Search Engine Strategies conference – THE place to be if you care about search. I’m going to be blogging the sessions, so stay tuned over the next 4 days. Here’s my first installment: a recap on the session I attended before lunch today on “Earning from Search […]
Read MoreLink Buying Basics for Business Bloggers
Any search engine optimization consultant will tell you that links are the currency of the Web. They’re also the currency of the blogosphere. Without any inbound links, you’re just blogging to yourself. In Mike Grehan’s seminal piece “Filthy Linking Rich“, he explains how those rich with links just keep getting richer. So how can new […]
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