News & Media

I heard at the Search Engine Strategies conference earlier this month in Chicago that the Ask Jeeves spider doesn’t cope well with websites that don’t have robots.txt. So if you don’t have a robots.txt file hosted on your blog’s document root, create a blank one. Another detail often missed by bloggers is to create your […]

Stephan and Richard Scott discuss having a presence in both New Zealand and the United States. Check out the full transcript below! NEWZTEL NEWS: RNZ “BUSINESS & FINANCE NEWS” TUESDAY 13 DEC 2005 (6.45 AM) (BFN F) PRESENTER (RICHARD SCOTT): It’s time for our weekly look at a small business and this week it’s Netconcepts, […]

Content is king on the web. A site without content is doomed to lousy search engine rankings. Search engine spammers can’t be bothered writing good content. Especially when they can easily steal it from other web sites. How do they do it? They use “scrapers” — spiders that trawl web pages and/or RSS feeds and […]

Tag clouds, a Web 2.0 sort of user interface for navigating tagged content a.k.a. folksonomies, gives certain hyperlinked keywords a larger font size treatment than others. These links lead to various category pages, tag pages, or search results pages. One of my favorite implementations of a tag cloud on a blog is on O’Reilly Radar […]

Stephan Spencer, founder and managing director of Netconcepts Ltd was a guest on Radio NZ’s Business & Finance News on December 13. Download/view a PDF transcript of the interview.

Most affiliate programs do not benefit search engine rankings because the link from the affiliate to the merchant doesn’t count as a “vote.” Thus, the merchant will not see a benefit in their Google PageRank and consequently in their search engine rankings. For example, any merchant using LinkShare or Commission Junction will not see such […]