News & Media
In Search of SEM’s Future
Stephan Spencer, founder/president of Madison, WI-based Web development and marketing agency Netconcepts, weighs in with eTailer about where search is headed.
Read MoreSEO Report Card: StayLeaner.com
Stayleaner.com, the ecommerce site for J & J Health Foods, sells vitamins, herbs and supplements for sports nutrition and body building. Fred Evaristo of J & J Health Foods states: “I rely heavily on pay-per-click advertising as I can’t get ranked in the natural searches no matter what I do.” We feel your pain, Fred! Let’s see if we can’t help Fred and his team…
Read MoreMaking the Most out of Google as a Research Tool (Part 1 of 2)
It’s amazing how much new stuff Google has come up with since 2004, when my article series “Unlocking Google’s Hidden Potential as a Research Tool” appeared here. If you’re feeling like you just can’t keep up with those ubergeeks at the Googleplex, you’re not alone. This two-part article series should do the job of bringing you up to speed on Google’s latest-and-greatest inventions and innovations.
Read MoreThe Business Blogger of the Future?
A report conducted by the recruitment firm OfficeTeam, the Office of the Future: 2020, looks ahead to the future of office work and the kinds of jobs that will be invented in the coming years, which they purport will include such things as Virtual Meetings Organizer, Human Resource Coordinator, and Information Integrator/Abstractor. It was the […]
Read MoreFast forward to the Year 2020: Jobs in search and blogging
You’ve probably heard it before, that the vast majority of the jobs that our children will hold when they grow up haven’t been invented yet. But what you may not have heard yet are some example future job functions being postulated. According to the Office of the Future: 2020 report, these new roles will include: […]
Read MoreLink exchange requests that work… or not!
There’s an art to making an effective link request. For starters, you should not propose a reciprocal link, for 2 reasons: 1) the reciprocal nature of the link will basically nullify the SEO benefit you would have gotten, and 2) all the link request spams flooding webmasters’ inboxes are of a reciprocal nature and you […]
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