News & Media
PageRank update
Q: How often is PageRank updated? A: There is a distinction between PageRank scores that are updated visibly to us outsiders through the Google Toolbar and PageRank scores that are used within Google’s ranking algorithm. Lately Google has been very spotty with its updating of the PageRank scores on the Toolbar server. In fact, it’s […]
Read MoreIndexing by Google
Q: If a site has no backlinks except internal links, will Google add it to the index? Or add it to the index and not assign PageRank? A: A site with no links to it from outside websites must not be a useful, link-worthy site. Such sites, not surprisingly, tend not to get indexed by […]
Read Morerealestate.co.nz
realestate.co.nz is operated by the Real Estate Institute of New Zealand (REINZ). The site is a comprehensive meta-directory of listed properties in New Zealand and is currently the second most popular real estate site in New Zealand. The site boasts a number of Web 2.0 features including RSS, Google Maps, microformats and AJAX. Every page, […]
Read MoreInterview with blogger Jessica Duquette
Founder of In Perfect Order, Jessica Duquette is also a business blogger. In an interview with Netconcepts founder and president Stephan Spencer she encourages business bloggers to spend as much time connecting with other bloggers as you do on your own posts. “Visit their site, comment on specific postings that can then link back to your site, participate in blogging carnivals, quote excerpts from their sites and link to their sites and allow others to do the same from your posts,” she says. Smart business blogging involves making good connections.
Read MoreGrasping the Long Tail
The Long Tail is crucial for companies with big inventories as an SEO tactic that enables them to draw customers to their websites and find products that may otherwise be buried in catalogues. But much may not change for small businesses with low quality products.
Read MoreWelcome Web Digest Subscribers!
CHASING THE LONG TAIL OF NATURAL SEARCH How to size and capture the unbranded keyword How does the average retailer’s long tail look? How do I grow my unbranded keyword traffic? How many people search for those unbranded terms? How Does natural search influence search term patterns? […]
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