News & Media
Submitting an XML feed to Google
Q: Can I submit an XML feed of all my web pages to Google? A: (UPDATE) Yes, Google now has a service called Google Sitemaps, where you can submit an XML feed free of charge. Further info about it is available at: https://blog.searchenginewatch.com/blog/050602-195224 and https://www.google.com/webmasters/sitemaps/docs/en/faq.html. If you have an online store, Google also accepts an […]
Read MoreTools to find out site rankings
Q: How do you obtain your site’s Google rankings for a list of keywords? A: You can use the Google API (https://www.google.com/apis/) for that. Or you could use this free tool to monitor rankings: https://www.digitalpoint.com/tools/keywords/ which uses the Google API.
Read MoreOptimizing for Google Images
Q: You covered a lot of material on optimizing for Google, but what about optimizing for Google Images? A: Optimizing for Google Images, the image search engine at https://images.google.com, involves two things. First, make the image names have good keywords in them, separated by hyphens. Not too long though. Do keyword research to identify the […]
Read MoreLetting Googlebot access your JavaScripts
Q: Is it true that you should put JavaScript files in a separate directory and inhibit GoogleBot from searching it? A: No, there is no harm in letting Googlebot access your JavaScripts.
Read MoreA good Keyword Effective Indicator score is?
Q: What is a good KEI score? A: A good Keyword Effectiveness Indicator score is one where the ratio of keyword popularity (number of searches) to competitiveness (number of matching pages) is in the triple digits or greater. Bear in mind though that a KEI score is only a rough indicator of a good search […]
Read MoreURLs and PageRank scores
Q: Would a site with subdomains share that site’s PageRank, or does each subdomain URL count as a separate URL? A: Each URL has its own PageRank score, regardless of whether it is within the same domain or not.
Read More