Brian Kurtz
With so many marketing pundits foretelling the end of marketing as we know it–with the advent of Artificial Intelligence (AI) taking over the world, the promise of more institutional regulations and online marketing imposters making it more difficult for the good guys to do good–one of the really good guys is doubling down by releasing the 4th edition of his book on one of those areas where its demise has been erroneously predicted, Search Engine Optimization (SEO).
Chapter 6:
Keyword Research
From the fundamentals of link building to the nuances of natural linking patterns, virality, and authority.
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